Introduction

" "

Reselling items on eBay or Amazon can be a lucrative endeavor. However, the first and most critical step is identifying the right products to resell. This article aims to guide sellers in finding profitable products, tailored to the best practices and techniques that align with the current market trends and SEO standards.

" "

Understanding the Market

" "

To successfully resell items on eBay or Amazon, it's essential to understand the market dynamics. Start by checking the selling prices on eBay to gauge the potential profit margins. Remember, what you purchase should cost significantly less than what you can sell it for.

" "

Traditionally, eBay and Amazon are the most popular platforms, but they're not the only sources. Garage sales, flea markets, and thrift stores offer unique opportunities for sourcing cheaper bulk quantities. Additionally, I have had a lot of success with products from Supply Warehouse, as they offer low prices and free shipping. I can offer the lowest prices on Amazon to win the buy box, and the shipping is often free to the United States and Canada. When I signed up over a year and a half ago, there was no membership fee. If that has changed, please let me know.

" "

Choosing the Right Products

" "

Selecting the right products is crucial for success on both platforms. Instead of choosing what just you think is cool, consider what people desire and will buy from you. There are several types of products you can sell, including digital products, physical products, and unique or commodity items.

" "

Digital Products: These are created once and have no shipping costs. You can spend a minimal amount on creating a digital product if you can do everything yourself. Examples include e-books, software, and digital art.

" "

Physical Products: These often have a higher perceived value and can be more profitable. Physical products can range from small gadgets to clothing items. Ensure they are not fragile and take up minimal space to ship.

" "

Unique or Commodity Items: These are items that are either unique or widely available as commodities, such as collectibles or craft supplies. These can be found in various places like Amazon's movers and shakers, eBay sales data, inspiration from Alibaba, Kickstarter newsletters, and comparison shopping engines.

" "

Strategies for Finding Products

" "

To find the right products, you can employ specific tactics such as analyzing market trends, understanding competition, and looking at customer reviews. Here are some detailed strategies:

" "

Dig Amazon's Movers and Shakers and BSRs: Analyze the best-sellers and best-review items. These can give you insights into what is currently in demand.

" "

Use eBay Sales Data: Studying eBay's sales data can help you identify profitable products that you might love to sell.

" "

Look for Inspiration on Alibaba: Alibaba provides a wealth of information on what is trending globally, which can be beneficial for sourcing unique products.

" "

Sign Up for a Newsletter from Kickstarter: Kickstarter features innovative and unique products, offering a valuable source of inspiration and potential products.

" "

Compare Products with Engines: Use comparison shopping engines to analyze the market landscape and understand competitors' pricing and product offerings.

" "

Analyze the Competition with Google Trends: Use Google Trends to understand broader market trends and consumer preferences.

" "

Perform Keyword Research with Google Keyword Planner: Use Google Keyword Planner to identify profitable keywords for your products and pages.

" "

Look Through Product Reviews: Reviews provide valuable feedback on product quality and performance, helping you make informed decisions.

" "

Spot Business Opportunities: Be observant and look for business opportunities absolutely everywhere, whether in local markets or online forums.

" "

Principles of Building Great Products

" "

When choosing products, adhere to the following principles to ensure they are suitable for reselling on eBay or Amazon:

" "" "Unique Product Ideas: Come up with unique product ideas instead of making 'me too' products." "Problem-Solving: Solve problems for your customers, rather than relying on over-the-top marketing phrases that mean nothing." "Pricing: Find the sweet spot for pricing your products, ensuring they are neither too high nor too low." "Avoid Seasonal Goods: Stay away from seasonal goods as they can be unpredictable." "Product Durability: Ensure your products are not fragile and take up minimal space to ship." "Customizability: Opt for products that allow for customization, which can enhance customer satisfaction and loyalty." "Endless Lifecycle: Choose products with a long lifecycle to ensure consistent sales." "Variety: Have a variety of accessories to offer, making your product offerings more appealing." "Fan Base: Ensure your product niche has dedicated fans who will promote and support your products." "Emotional Triggers: Make sure your products trigger emotions in customers." "" "

For more information and techniques on finding the perfect product to sell online, check out the guide on finding a perfect product to sell online.