Should I Use the Paid Version of Yoast SEO?

When it comes to optimizing your website for search engines, the free version of Yoast SEO offers a great starting point. However, as your site grows and the competition for keyword rankings increases, the benefits of upgrading to the paid Yoast SEO Premium plugin become more apparent.

The Benefits of Yoast SEO Premium

While the free version of Yoast SEO provides you with various tools to improve your site's search engine ranking, the premium version takes these benefits to the next level. One of the key advantages of using the Yoast SEO Premium plugin is its ability to handle multiple keywords. The free version only allows you to target a single keyword, while the premium version enables you to target multiple keyphrases. This is especially important in light of recent SEO updates, which emphasize the use of multiple keywords to rank effectively. However, it's important to note that simply having multiple keywords does not guarantee a higher ranking; there are other factors at play.

Improved Ranking and User Experience

The upgrade to Yoast SEO Premium can significantly improve your site's ranking and user experience. One of the significant advantages of the premium version is the SEO preview tool, which allows you to preview how your content will appear on Google, Twitter, and Facebook. In the free version, this functionality is limited to Google only. Additionally, the premium version simplifies internal linking, making it easier to create a cohesive and SEO-optimized site structure. With the content insight feature, you can identify the most commonly used words or phrases in your content, helping you optimize further.

Suitable for Bloggers and MSMEs

If you're new to SEO or maintaining a small blogging site, the free Yoast SEO plugin should suffice. However, as your site grows and you start competing with larger sites for keyword rankings, the need for the premium version becomes more apparent. At Anirudh Chandnani, we often get requests for premium SEO tools, and we are here to support bloggers and micro, small, and medium-sized enterprises (MSMEs) in their growth.

Taking SEO to the Next Level

The Yoast SEO Premium plugin offers several other features that can take your SEO efforts to the next level:

Redirection feature to automatically redirect old URLs to new ones. CSV export of focused keywords and SEO scores for your entire website. Ad-free experience, allowing for a cleaner and more professional site.

Conclusion

In conclusion, the decision to upgrade from the free Yoast SEO plugin to the premium version should be based on your site's current and future needs. If you're in the early stages of SEO or managing a small site, the paid version might be overkill, but as your site grows and the competition for keyword rankings intensifies, upgrading to Yoast SEO Premium can offer substantial benefits. If you agree to purchase it, I would be more than happy to guide you through the process and offer a discounted price. Join me on Instagram and let me know if you need help with your SEO journey.