Is the Make in India Lion Logo Copyrighted? Guidelines for Non-Profit Use

India's 'Make in India' campaign, spearheaded by the Department of Industrial Policy and Promotion (DIPP), is a significant initiative aimed at promoting domestic manufacturing and increasing global competitiveness. As part of this campaign, the famous lion (or 'Lion Capital') logo has become a symbol of pride and identity. This article aims to provide a comprehensive guide on the legal and practical aspects of using the Make in India logo for non-profit activities, particularly those that support the 'Make in India' initiative.

Is the Make in India Lion Logo Copyrighted?

The lion logo associated with the Make in India campaign is currently undergoing the process of trademark registration. It is under submission to the Indian Trademark Office, which is handled by the DIPP. During this period, it is advisable to seek permission from the DIPP, Government of India, before using the logo. The exact status of the logo's copyright might be in flux, but to ensure legal compliance, obtaining permission is the prudent course of action.

Strict Prohibition Without Permission

The strictest guideline regarding the use of the Make in India logo is that its use is strictly prohibited without the explicit permission of the DIPP. This prohibition reflects the government's desire to control the logo's image and usage, ensuring that its use remains aligned with the campaign's objectives and values. Using the logo without permission could result in legal repercussions and damage to the branding associated with the 'Make in India' campaign.

Seeking Permission for Non-Profit Uses

Despite the strict prohibition, the DIPP is likely to grant permission to use the logo for non-profit organizations that support the core principles of the 'Make in India' initiative. If you wish to use the Make in India logo for a non-profit activity, the following steps can help you navigate through the process:

Step 1: Understanding the Requirements

Before making a request, it is essential to understand the DIPP's requirements for using the Make in India logo. The organization must clearly demonstrate how its activities align with the goals of the 'Make in India' campaign. This could include initiatives that promote domestic manufacturing, support local businesses, or enhance India's global competitiveness.

Step 2: Preparing a Proposal

Once you have a clear understanding of the requirements, prepare a detailed proposal. This proposal should outline the purpose of using the logo, the nature of the non-profit activity, and how it aligns with the 'Make in India' initiative. It should also include information about your organization, its mission, and its impact on the community.

Step 3: Submitting the Request

Submit your proposal to the DIPP through the appropriate channels. DIPP may have a specific online portal or email address for such requests. Be thorough and clear in your submission, as DIPP officers will review your proposal to ensure it meets the criteria.

Step 4: Waiting for Approval

After submitting your request, you will need to wait for DIPP's response. This process might take some time, depending on the volume of requests they receive. During this period, it is wise not to use the logo until you receive explicit permission from DIPP.

Ensuring Legal Compliance and Positive Impact

Even if you are granted permission to use the Make in India logo, it is crucial to ensure that its usage is always legal and contributes positively to the overall 'Make in India' initiative. Misuse or improper use of the logo can undermine the campaign's credibility and cause harm to your non-profit organization's reputation. Always follow the guidelines provided by DIPP and maintain transparency in your use of the logo.

In conclusion, while the Make in India logo is currently undergoing trademark registration, obtaining permission from DIPP is necessary before using it for any non-profit activities. By seeking permission and ensuring your activities align with the goals of the campaign, you can effectively support the 'Make in India' initiative while complying with all legal requirements.